[Magic Video] Ian Rowland – Full Facts Book of Cold Reading

Behold! Unlock the secrets of influence with Ian Rowland’s “Full Facts Book of Cold Reading”! Endorsed by Derren Brown himself, master the art of psychological persuasion. A must-read!

Product information

Unlock the Secrets of Cold Reading with Ian Rowland’s Definitive Guide

Discover the Art of Influence and Persuasion

Ian Rowland’s Full Facts Book of Cold Reading is the ultimate resource for mastering the powerful psychological technique of cold reading. Endorsed by Derren Brown, this book is the real deal, providing the source material for one of his earliest TV appearances. Whether you’re looking to enhance your business skills, improve your sales techniques, or simply understand the psychology behind ‘psychic’ readings, this book is your gateway to success.

Why Cold Reading?

Cold reading is the most effective interactive psychological technique in the world. It’s a skill that can be used in various scenarios, from business negotiations and interviews to presentations and even romance. Imagine being able to influence what others think and feel about you with just a few well-chosen words. This technique allows you to do just that, making it an invaluable tool for anyone looking to gain an edge in their personal or professional life.

What’s Inside the Book?

• The Setup: Learn how the cold reading process begins even before the first word is spoken.
• The Reading Itself: Master what to say and how to say it to create maximum impact.
• 38 Different Elements: Discover the building blocks from which any reading can be made.
• Presentational Points: Understand the factors that enhance the illusion.
• The ‘Win-Win Game’: See how psychics are right even when they’re wrong.
• Coping with Sceptics: Learn how to handle challenging clients with ease.

Endorsements and Real-World Applications

Ian Rowland has conducted more test condition demonstrations of cold reading than anyone else in the world. On a BBC documentary, two women rated his readings as “99.9%” and “95%” accurate. And the best part? He always reveals the truth at the end, ensuring that no one is left believing in false claims of psychic ability. This commitment to honesty and transparency makes this book a trustworthy and authoritative guide.

This is not just a book; it’s a comprehensive guide that explains everything there is to know about cold reading. From influencing strangers in social settings to gaining an edge in business, the possibilities are limitless. If you’ve ever wondered how to seemingly get inside the mind of every lead, customer, client, colleague, or rival, this book has the answers.